Top five legal tips for rebranding

Rebranding is a big step for any organisation. We can help you to plot your course and avoid legal pitfalls.

The benefits of a rebrand extend far beyond a smart new logo or colour scheme.Your rebrand could tie in with your company ethos, the tones of your communications and many other things.

Our branding and trade marks team guides clients through their rebrand process. We help you plot your course, evaluate risks and avoid potential major pitfalls, whist remaining positive, ‘can-do’ and commercial. There are a number of legal points that need to be considered to successfully complete a rebrand, and we are here to help.

Top five legal tips for rebranding


This information is necessarily of a general nature and doesn’t constitute legal advice. This is not a substitute for formal legal advice, given in the context of full information under an engagement with Bates Wells.

All content on this page is correct as of February 11, 2021.