Contact

Mathew Healey
Partner & Head of Trade Marks
A charity’s brands – its names, logos and slogans – may be the most valuable things it owns. But is everyone in your organisation ‘BrandAware’? Do they understand how to look after these key assets?
Partner & Head of Trade Marks
Senior Trade Mark and Patent Attorney
Bates Wells BrandAware training is provided by our sector-leading trade mark lawyers. It explores the key elements of legal brand awareness for charities:
In our experience, it’s important for all kinds of people working for a charity to know what to do – and what not to do – to ensure your brands are secure. Modern charities have many moving parts, and often things go wrong because legal and practical knowledge has not filtered through to your fundraising, social media, or campaigns teams, or anyone else who interacts with the outside world on your behalf.
Our BrandAware training draws on real-life examples – cases we’ve dealt with (anonymised of course – confidentiality is important to us). We also use tailor-made fictional case studies based on your own branding and trade marks to help your people connect more directly.
£350 (plus vat). This includes two of our experienced Chartered Trade Mark Attorneys, and preparation of bespoke case studies.
This includes two of our experienced Chartered Trade Mark Attorneys, and preparation of bespoke case studies.
We aim for the session to last 90 minutes.
As it’s not as easy for us to come to each other’s offices at the moment, our training can be held virtually via a Zoom meeting, at a time convenient to you and your team.